The Right Way To Apply And Store Eau De Parfum For Women

Rubbing your wrists together undoes half the scent

You're standing at the bathroom mirror, phone in hand, typing something like "why doesn't my perfume last" or "best way to apply eau de parfum." The shelf behind you tells its own story: three half-used bottles, one you loved for a season…

How To Make Setting Spray Actually Last All Day

Layering too much, or the wrong kind, of product underneath

It is 3 p.m. and the makeup you carefully set at 7 a.m. has migrated: gone from your eyelids, pooled faintly along your nose, gone entirely from your chin. You bought the setting spray with the good reviews. You shook it, you…

How To Judge An Ionic Hair Dryer Before You Buy One

Using the concentrator nozzle correctly

You are standing in front of the bathroom mirror on a humid Tuesday, dryer in hand, watching your hair puff out instead of lying smooth. Under the sink sit three half-finished bottles of frizz serum and a diffuser you never quite figured…

How To Avoid The Most Common Volumizing Mascara Mistakes

Volumizing Mascara

You are standing at the bathroom mirror with the wand halfway to your lashes, wondering why the mascara that looked so good on the influencer's lashes turns yours into a clumpy, spidery mess by lunchtime. Or maybe you're staring at a drawer…